Put Your Design Skills to the Test

Create the Next Membership + Conference Theme for SkillsUSA Florida

Each year, SkillsUSA Florida members select a branding design package to represent our organization for the year, and especially at the State and National Leadership and Skills Conferences. These designs are utilized on SkillsUSA publications throughout the year, including membership recruitment, newsletters, partner communications, and more.

All registrants for the State Leadership and Skills Conference will receive a t-shirt and trading pin. The conference app homepage graphic will also be utilized on SkillsUSA’s Instagram story during the state conference, and the banner will be displayed throughout the event. During the National Leadership and Skills Conference Opening and Closing Ceremonies, Florida delegation members will carry the banner during the annual “Parade of States.” At NLSC, trading state pins is a popular activity among attendees, and the winning pin design will be used for pin trading throughout the conference.

2020-2021 Submissions are Closed

Stay tuned for the winning design!

RULES: SkillsUSA Florida student members are invited to submit a design package for consideration.

  • The package should consist of one trading pin, one t-shirt, one banner, and conference app homepage.
  • Design packages should reflect the state theme, SkillsUSA, and the state of Florida.
  • All submissions must follow the criteria listed below. Design packages must follow the same pattern of work (font, style, color, etc.) and must include the year (“2021”) and the words “Florida” and “SkillsUSA” in each design. Designs must follow the National Brand Standards (visit skillsusabrandcenter.org for official logos and Brand Standards).
  • Include all five designs on one high resolution .pdf file for judging. Please include your name, email address, advisor name, and school in the body of your email. DO NOT include this information printed on the .pdf file for submission. Files should be named “(LAST NAME)(SCHOOL).pdf”
  • All designs must be received via email by the State Director (jgraber@skillsusafl.org) on or before OCTOBER 15, 2020 to be considered for judging.

Trading Pin Design

  • Final production size: no more than 1.25” (avoid the use of fine detail, which may be lost in production)
  • Submit enlarged design to view detail, and actual size (no larger than 1.25”)
  • No more than 4 colors may be used
  • Include special instructions, such as color type, CMYK or RGB spot color, special features (shape, finish, etc)
  • Do not use the SkillsUSA logo, as the detail is too small to reproduce

T-Shirt Design

  • No larger than 8.5” wide by 11” tall (one side only)
  • Indicate t-shirt color
  • Must include the SkillsUSA Florida logo (may be used as sleeve art) and theme (“Shining on Success”)
  • No more than 4 colors may be used
  • Include special instructions, such as color type, CMYK or RGB spot color

Banner Design

  • Printed Size: no larger than 4’ x 8’ with 1/2” bleed, if necessary, final shape must be square or rectangle
  • Must include SkillsUSA Florida logo, theme (“Shining on Success”)
  • Proof should be proportional to the final production size
  • Full color designs are permitted
  • Include special instructions, such as color type, CMYK or RGB spot color

Conference App Homepage

  • Final design should include two graphics. Graphic one should be 1080 pixels wide by 1920 pixels tall. Graphic two should be 1920 pixels wide by 1080 pixels tall.
  • Must include the SkillsUSA Florida logo, theme (“ “) and event name (“State Leadership and Skills Conference”)
  • Full color designs are permitted
  • All graphics must be submitted in RGB

By submitting a design, you agree to the following: All entries become the property of SkillsUSA Florida, and the designer relinquishes any and all rights to compensation for the use of the design(s). 

  • METHOD OF SELECTION: The State Director will screen all entries received for appropriateness and eligibility. All qualified entries will be forwarded for judging by advisors and student members attending the Virtual Fall Leadership Conference in November and through social media channels. Students and teachers may not campaign for votes towards any particular design (online or in person) but may promote general voting. Depending on the number of entries, a preliminary round of voting may occur to narrow the field and select finalist designs. The State Director will verify the results and notify the winning student and instructor.
  • ELIGIBLE DESIGNS: Eligible designs will meet the following criteria:
  • Maintain branding standards of SkillsUSA: Designs that violate these standards may be disqualified. Please review the standards at skillsusabrandcenter.org
  • Meet the requirements outlined above: Designs that do not meet these standards, such as exceeding color limits or size requirements may be disqualified
  • Include the words “SkillsUSA” and “Florida,” as well as additional wording requirements as outlined
  • Submitted electronically and created using professional design software, such as Adobe products. Any professional software may be used, provided it can create the necessary vector files and pdf files
  • Submitted in the proper format
    • 1 page only, 8.5” x 11”
    • No identifying marks or writing, such as name, school, region, etc
    • High resolution .pdf file named “(LAST NAME)(SCHOOL).pdf”
    • Include student name, email address, advisor name, and school in the body of the email submission
  • OTHER CONTESTS: The Branding Contest is a separate contest and does not conflict with the Pin Design Contest and the T-Shirt Design Contest at the Regional, State, and National levels. Students are permitted to enter the Branding Contest, as well as the Pin Design OR T-Shirt Design Contests. Designs submitted for the branding contest may be used for the Regional, State, and National events, provided it meets all other criteria outlined by the contest.
  • AWARDS: First place winner will be provided complimentary registration to the State Leadership and Skills Conference and recognized at the Opening Ceremony.
  • USE OF DESIGNS: The first-place design will be featured at the 2021 SkillsUSA Florida State Leadership and Skills Conference in Jacksonville, FL, and at the 2021 National Skills and Leadership Conference in Atlanta, GA. SkillsUSA Florida reserves the right to adjust or make alterations to any artwork that is submitted.
  • ACCOMPANYING FILES: Submissions should be emailed to Jessica Donelan Graber, State Director (jgraber@skillsusafl.org). Submission is one digital standard (8.5” x 11”) page with all four designs in high quality .pdf format. The winning submission will be required to submit vector (.eps) images of all artwork, fonts, backgrounds, and other necessary files within a week of selection. Vector files may be submitted electronically via Google Drive.

***Official logos and National Brand Standards are available online at www.skillsusabrandcenter.org

Past Winners


Sophia Alonso, Tampa Bay Technical High School

Advisor: Edward Bayonet